Terms & Conditions

These Terms and Conditions ("Terms") govern your access to and use of the services provided by Suply Ltd, a company registered in England and Wales ("Suply", "we", "us", or "our"). By placing an order, activating a device, or accessing our platform, you agree to be bound by these Terms.

If you are entering into these Terms on behalf of a company or other legal entity, you represent that you have authority to bind that entity. References to "you" or "Customer" include that entity.

We may update these Terms from time to time. We will notify you of material changes by email or via the platform. Continued use of the Service after notice constitutes acceptance of the revised Terms.

Suply provides a cold chain intelligence platform comprising: (a) single-use IoT temperature and humidity monitoring devices ("Devices"); (b) a global sensor network for data capture and transmission; and (c) a cloud-based data platform, dashboard, and reporting tools (collectively, the "Service").

The Service is designed to help exporters and logistics operators monitor the condition of temperature-sensitive cargo during transit and to generate evidence records for use in quality control, carrier performance management, and insurance or trade dispute resolution.

Suply does not provide legal, insurance, or customs advice. Records and reports generated by the Service are provided for informational and evidentiary purposes. Their suitability for any specific legal or regulatory purpose is your responsibility to assess.

Suply Devices are single-use environmental monitoring instruments. They are designed to ship with your cargo and do not require return. No reverse logistics obligations arise from use of the Devices.

Devices are pre-configured for the mission parameters you specify at the time of order. You are responsible for ensuring the Device is placed appropriately within the shipment per the instructions provided.

Devices contain no lithium batteries classified as dangerous goods under IATA, IMDG, or ADR regulations for air, sea, or road transport. You remain responsible for verifying applicable regulations for your specific cargo and lane.

Title in each Device passes to you upon dispatch. Risk of loss or damage to Devices in transit to you passes upon handover to the carrier.

To use the Service you must create an account and provide accurate, complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activity under your account.

Device orders are placed through the platform or by agreement with our team. Orders are subject to acceptance by Suply. We reserve the right to decline orders at our discretion.

Pricing is as quoted at the time of order. Unless otherwise agreed, payment is due within 30 days of invoice. We reserve the right to suspend access to the platform if invoices remain unpaid after 45 days.

The Service allows you to grant access to shipment records to third parties such as importers, surveyors, underwriters, brokers, and logistics providers ("Authorised Parties"). You control who receives access and what they can view.

You are responsible for ensuring that any data you share with Authorised Parties is shared lawfully and in accordance with any confidentiality obligations you have to those parties or to third parties whose data may appear in the records.

Suply is not a party to any agreement between you and your Authorised Parties. We are not liable for how Authorised Parties use the data you share with them.

Suply retains all intellectual property rights in the Service, including the software, platform, algorithms, network infrastructure, and all documentation. Nothing in these Terms transfers any such rights to you.

You retain ownership of all data you input into the Service and all data generated by Devices you have purchased ("Customer Data"). You grant Suply a limited licence to process Customer Data solely to provide and improve the Service.

Suply may use anonymised, aggregated data derived from Customer Data (with no ability to identify you or your shipments) for benchmarking, product development, and research purposes.

You agree not to:

• Use the Service to monitor cargo that is unlawful, subject to sanctions, or that you are not authorised to handle.
• Attempt to reverse-engineer, decompile, or access the source code of the platform.
• Introduce malware or otherwise attempt to compromise the security or integrity of the Service.
• Resell or sublicence access to the platform without our prior written consent.
• Use the Service in any way that violates applicable law or regulation.

To the fullest extent permitted by law, Suply's total liability to you in any 12-month period shall not exceed the greater of: (a) the total fees paid by you to Suply in the preceding 12 months; or (b) £10,000.

Suply shall not be liable for any: loss of profits; loss of business or contracts; loss of anticipated savings; loss or corruption of data; indirect, consequential, or special losses; or any claim arising from your reliance on Device data for cargo handling, insurance, or legal decisions.

These limitations apply whether the claim arises in contract, tort (including negligence), breach of statutory duty, or otherwise. Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be excluded by law.

Suply warrants that the Service will perform materially as described in our documentation under normal use conditions. We do not warrant that the Service will be uninterrupted or error-free, or that data transmission will be gapless in all environments (particularly in the hold of a vessel at sea).

Data capture cadence and transmission frequency vary by mode of transport and are described in our product documentation. Ocean freight shipments receive milestone-based updates rather than continuous data; this is an inherent characteristic of the Service, not a defect.

The Service is provided "as is" to the extent permitted by applicable law. All other warranties, conditions, and representations are excluded to the fullest extent permitted.

Either party may terminate the Service agreement on 30 days' written notice. Suply may terminate or suspend access immediately if you breach these Terms, fail to pay outstanding invoices, or if we reasonably believe continued access poses a security or legal risk.

Upon termination, your right to access the platform ceases. We will retain your data for 12 months after termination, during which time you may request an export. After 12 months, we may delete Customer Data in accordance with our data retention policies.

These Terms are governed by the laws of England and Wales. The courts of England and Wales shall have exclusive jurisdiction over any dispute arising out of or in connection with these Terms, subject to any mandatory jurisdiction rules that may apply in your territory.

Before initiating legal proceedings, both parties agree to attempt to resolve any dispute through good-faith negotiation for a period of 30 days.

Questions about these Terms should be directed to:

Suply Ltd
London, United Kingdom
legal@suply.ai